Digital footprint
Mudrakola (2018), disputes that considering that our lives are intertwined with technology and internet, it starts to feel like the extension of oneself. One’s personal information can be used to generate income without your knowledge. The digital footprint creates an environment of ‘loss of privacy’. Your identity can be revealed and shared amongst strangers without your awareness. Digital footprints cannot be deleted or removed, as they are permanent. Candidates can be blackmailed based on their past searches.